Here is an advanced strategy that will give you an edge over your competition: build your own legal information hub. There are a number of good reasons for doing this, such as just attracting traffic, but for this discussion the main advantage is that it gives you a way to guide search engine spiders to [...]
Google just released a new feature for AdWords that is in beta trials called automatic matching. This could be useful for your the promotion of your law firm’s web site if you are not maxing out your budget every month.
The feature is intended to help you capture traffic that you may have missed because [...]
Here are some strategies you can begin implementing immediately to build a catalog of links to your law firm’s web site:
1. Create a very useful, informative, or entertaining web site. The more valuable and useful your web site, the more likely it is that others will link to you. As a lawyer, you know [...]
Here are some questions you should ask any SEO firm you are considering hiring to promote your law firm web site:
1. What exactly will you be doing? Make sure the firm can explain how it plans on promoting your site.
2. Who will be doing the work? Make sure it is not [...]
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