Law Firm Internet Marketing
Virtuoso has launched a new directory for law firm promotion. Directory submission is a very basic SEO strategy, but one that you should be using as a part of your overall search engine marketing plan. Directories that are focused on the legal industry are even more useful than general purpose directories for improving law firm [...]
If you enjoy getting your information in an audio format, then I recommend you check out the new audio blog at www.lawyserseo.biz. We will be updating this often with information about promoting your law firm online. So sharpen your saw…go listen to some lawyer SEO advice!
This video contains a quick and easy less on optimizing your law firm’s home page for your major target keywords.
Article marketing is a highly effective search engine optimization strategy for law firms or any other kind of business. If done correctly, it gives you the ability to create many links to your site that contain your preferred keywords. At one time, we were proponents of a mass distribution strategy in which you would submit [...]
A discussion of Google’s new policy regarding AdWords ads promoting legal services related to drug cases.
In this video we discuss how to use Google to conduct your keyword research and the four criteria you should use to judge keywords.
The introductory video for our new Law Firm Internet Marketing Video series briefly discusses the major concepts that will be studied in upcoming videos: keyword research, on-page optimization, off-site optimization, and social media.
A couple of recent conversations with law firms that deal with Spanish-speaking clients has got me thinking about the need for firms to be prepared for this market. If you open up your practice to those who speak Spanish, you could tap into an entirely new market. You might double the size of your [...]
There are many things about the Google AdWords platform that I just don’t understand – things that seem to make it harder for the advertiser to maximize the performance of his campaigns. One example of this is the way the AdWords program treats keywords with capital letters. The same keyword can be considered distinct if [...]
Content distribution as a search engine marketing technique has many benefits: it spreads your brand, it establishes your credibility, it generates keyword links (thus helping improve search engine rankings), and it even drives some direct traffic. The downside is that it can be a real drag. You, as the reader of this blog looking to [...]
Law Firm Internet Marketing Book
Get a copy of the ultimate book on the subject of law firm Internet marketing!"I initially became aware of Work Media through their book The Law Firm Internet Marketing Book. It was packed with tons of useful information. I was so impressed by their book that I decided to hire them to take over the SEO efforts for my website."
Josh Myers
joshmyerslaw.com
