I recently became aware of a web site (blog, technically) that could be of great use to anyone responsible for law firm online promotion. This blog is written by a guy who seems very intelligent and a master at his craft.
With over 20 years of experience as a writer and editor, the blogger, the mysterious “Mister Thorne,” has a lot of detailed knowledge about legal writing that he shares with his readers.
His blog is interesting because it is so specific: it deals only with the intricacies of legal writing, including web page copy. And he goes deep. For example, he has spent several blog posts recently discussing proper word spacing. This guy has knowledge that could be of great value to those looking to improve the conversion side of the Internet marketing equation.
Close more deals with better writing.
If you need help with the traffic side (getting people to your web site), well, then you need to call my company, Work Media, or check out our Internet legal marketing portal, www.law-firm-internet-marketing.net.