Law Firm Internet Marketing
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Virtuoso has launched a new directory for law firm promotion. Directory submission is a very basic SEO strategy, but one that you should be using as a part of your overall search engine marketing plan. Directories that are focused on the legal industry are even more useful than general purpose directories for improving law firm [...]
This video contains a quick and easy less on optimizing your law firm’s home page for your major target keywords.
Article marketing is a highly effective search engine optimization strategy for law firms or any other kind of business. If done correctly, it gives you the ability to create many links to your site that contain your preferred keywords. At one time, we were proponents of a mass distribution strategy in which you would submit [...]
The introductory video for our new Law Firm Internet Marketing Video series briefly discusses the major concepts that will be studied in upcoming videos: keyword research, on-page optimization, off-site optimization, and social media.
Content distribution as a search engine marketing technique has many benefits: it spreads your brand, it establishes your credibility, it generates keyword links (thus helping improve search engine rankings), and it even drives some direct traffic. The downside is that it can be a real drag. You, as the reader of this blog looking to [...]
The question of the day: do you have control of your web site? Do you really? Can you change your page titles at will? Can you change your web page copy? Can you add new pages? Can you add links to those pages?
How about this…if you decide you want to move your site to [...]
One of my goals for the new year is to write for a minimum of 30 minutes every day on the subject of search engine marketing, so starting in 2010 this blog should be updated much more often. But in the meantime, I am busy preparing myself to come out swinging. I have [...]
I think word is getting out about the unethical practices of some of the bigger companies in the legal marketing industry. Part of it has to do with companies such as ourselves that do our best to try and educate legal professionals about this situation, and part of it is law firms finally [...]
Due to some difficulty we are having getting started with one of our client’s web sites, I wanted to take this time to reiterate the following:
Do not hire a search marketing company that does the following:
> Requires a ridiculously long-term contract that is basically for nothing more than putting the site up.
> [...]
Work Media would like to welcome a couple of new legal clients into our family: Clark & Clark, criminal defense lawyers based in New Jersey, and USA Hurt, a personal injury firm based in Chicago.
Clark & Clark is also presently a client of the large company that provides Internet marketing for so much of [...]
Law Firm Internet Marketing Book
Get a copy of the ultimate book on the subject of law firm Internet marketing!"I initially became aware of Work Media through their book The Law Firm Internet Marketing Book. It was packed with tons of useful information. I was so impressed by their book that I decided to hire them to take over the SEO efforts for my website."
Josh Myers
joshmyerslaw.com
