I have been searching hard for the best tools for managing a Twitter account, and the single best one I have found is Tweet Later. I started using the free version a while ago, and I just upgraded to the professional (paid) version, and I love it!
With the free version, you can automatically follow [...]
In Internet marketing, fast is the name of the game. Got an article? Don’t just submit it to one article directory, submit it to a hundred. Don’t do it manually, use software. Then turn it into a video and submit it to a bunch of video directories using video submission software.
And so it was [...]
In a blog post I recently wrote, I talked about how important it is to integrate your legal marketing efforts; blog to web site, offline to online, etc. Everything should fit together. I think one important strategy is using RSS to stream your blog content into the static pages of your web site. [...]
Social networking is a complex area with a lot of moving parts: Blog posts Forum posts Updates Groups Content creation and article writing
Social networking is one of those things that tends to happen haphazardly, as time permits, whenever you think about it. This is especially the case when it is done by someone who [...]
For most of the last week, I have had my head buried in a project that was inspired by some conversation on a LinkedIn group that I participate in. It was a programming-heavy project that required many hours of work. I had to pound on it until it was done.
But a funny thing happened [...]
Probably not many legal marketers reading this are actively using StumbleUpon, and that could be a mistake. The site displays random sites submitted by other users based on your interests. I doubt many legal marketers really have time to just sit and watch random web sites appear. However, where StumbleUpon becomes useful [...]
When you are working on building a catalog of links pointing to your web site, you need to remember to think deep. Deep linking is the act of linking to sub-pages of a web site, and not just the home page. You need to remember these two rules:
1. You should seek keyword links that [...]
The economy is lousy. Businesses of all types are laying people off or going out of business. Unless you are one of the luck recipients of a huge undeserved bonus, chances are you are not doing as well as you were a year ago. So now is no time to be spending your marketing funds [...]
So you’ve got a web site but don’t know how to drive traffic to it? Get in line. You’re not alone. Improving search engine rankings is what I do all day every day, and my company employs many different strategies. We work hard at it, both servicing our clients as well as testing new strategies. [...]
So how do you know what marketing strategies you should be using to promote your law firm? You have many options. You can do paid search and SEO (both of which I highly recommend), TV advertising, radio, newspaper, Yellow Pages, and the list goes on. You might start by finding out what marketing methods are [...]
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