Law Firm Internet Marketing
Currently viewing the tag: "search engine optimization"
This video contains a quick and easy less on optimizing your law firm’s home page for your major target keywords.
Article marketing is a highly effective search engine optimization strategy for law firms or any other kind of business. If done correctly, it gives you the ability to create many links to your site that contain your preferred keywords. At one time, we were proponents of a mass distribution strategy in which you would submit [...]
In this video we discuss how to use Google to conduct your keyword research and the four criteria you should use to judge keywords.
The introductory video for our new Law Firm Internet Marketing Video series briefly discusses the major concepts that will be studied in upcoming videos: keyword research, on-page optimization, off-site optimization, and social media.
A couple of recent conversations with law firms that deal with Spanish-speaking clients has got me thinking about the need for firms to be prepared for this market. If you open up your practice to those who speak Spanish, you could tap into an entirely new market. You might double the size of your [...]
Due to some difficulty we are having getting started with one of our client’s web sites, I wanted to take this time to reiterate the following:
Do not hire a search marketing company that does the following:
> Requires a ridiculously long-term contract that is basically for nothing more than putting the site up.
> [...]
My partner and I have worked with quite a few law firms by this point, and we are still surprised at how many web sites we look at that have serious content or coding flaws. Some of these sites are not bad at all in terms of design, but design alone won’t get it done [...]
I am constantly in search of tools to help me make my job easier by getting more done in less time. As such, I love tools that do things for me: submit to directories, create articles (from seed articles), research stuff, whatever. But I have found that anything that relies too much on automation just [...]
Today I’d like to explore another way to better leverage your time, which is making posts to blogs and social networking sites with your mobile device. This is fairly new to me, but it is a concept that can really save you some time.
For example, if you have a Blogger account, you can send [...]
Here are some questions you should ask any SEO firm you are considering hiring to promote your law firm web site:
1. What exactly will you be doing? Make sure the firm can explain how it plans on promoting your site.
2. Who will be doing the work? Make sure it is not [...]
Law Firm Internet Marketing Book
Get a copy of the ultimate book on the subject of law firm Internet marketing!"I initially became aware of Work Media through their book The Law Firm Internet Marketing Book. It was packed with tons of useful information. I was so impressed by their book that I decided to hire them to take over the SEO efforts for my website."
Josh Myers
joshmyerslaw.com
